U1 brand book
Publication
Why?
The U1 Group wanted a sales tool that would invite potential corporates to engage with their brand.  
How I helped.
I developed the U1 Brand Book, using an insight-led approach to humanise the world of user experience, supporting the narrative and elevating the user with aspiring corporate imagery.  
An inspiring piece of marketing that effectively promotes the benefits of UX, and positions the U1 brand as thought-leaders.

Other projects

Tradewinds Adventures digital ad campaign
2017
Micro Sleeve digital ad campaign
2016
Nale Moru website
2019
AFL Live design
2018
Roxy wetsuit guide
2020
The Photoshop branding + digital
2016
BullerX Brew branding + label
2017
Carryology press kit
2016
Rip Curl art direction
2011
Bellroy range guide
2016
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