Carryology Press Kit
Digital publication
Digital publication
Why?
The Carryology team wanted to encapsulate their brand and its community in way that would resonate with potential partners.
The Carryology team wanted to encapsulate their brand and its community in way that would resonate with potential partners.
How I helped.
I helped the team develop a digital press kit – remodelling bulky, complex data into simple iconography, infographics, imagery and pull-quotes, to make sure the selling points didn’t go unnoticed.
I helped the team develop a digital press kit – remodelling bulky, complex data into simple iconography, infographics, imagery and pull-quotes, to make sure the selling points didn’t go unnoticed.
The result.
A fully interactive digital document, which gave space and attention to key messages and control to the reader for easy navigation.
A fully interactive digital document, which gave space and attention to key messages and control to the reader for easy navigation.
