Bellroy wanted to engage a specific set of core outdoor retailers around the world with the launch of their All-Conditions range: carry products engineered to keep your essentials dry and secure in shifting environments.
Bolstering their brand introduction and product launch, we developed a double gate-fold range guide with segmented messaging revealing new layers of meaning under each fold. From brand perspective to range introduction, and product features to ordering information. Wrapped in a matt, soft-touch hand feel, with products curated under clear-gloss spot UV, it was a delightful brand experience and introduction to the All-Conditions range.
Organic Avenue Marketing
Micro Sleeve Digital Ad Campaign
Bellroy Range Guide No 11
Carryology Press Kit
Tradewinds Adventures .com
Rip Curl Art Direction
Everlasting Tanzania Travels Photo Safari Book
The Photoshop Branding
Komodo Charter Digital Ads